Recently, with the situation of epidemic prevention and control further improved, outdoor public stadiums in many parts of the country have been opened in succession, which is not only a good news for fitness enthusiasts, but also an exciting signal for the sports materials industry.

"More and more outdoor sports venues are open to the outside world, which means that there is hope to resume the construction of sports venues." Guangzhou Tongxin sports equipment Co., Ltd. is a demonstration unit of sports industry recognized by the General Administration of sports of the people's Republic of China. Chen Chen, deputy general manager of the company, said that 90% of the company's personnel have returned to work. The factory is stepping up production of domestic and foreign trade orders years ago, while the site construction project is still in a suspended stage. "In late February, the temperature in the South has met the construction conditions, while in the north it will wait until the middle of March. According to the Convention of previous years, the construction stage of sports ground has been entered in February and March every year, but the work volume in this period is small, only a small part of the whole year, so the first quarter of each year belongs to the off-season of sports ground material industry. "

"In the next period, I think the earliest place to resume construction will be public sports facilities, such as sports parks, urban fitness trails, large sports centers, etc." Chen Chen introduced that the construction of sports venues is mostly carried out from April to October, while June to September is the peak period of construction. He judged that after the outbreak, the construction cycle of sports venues may become extremely tense. "A large part of the orders of the sports land material industry come from the school, and the school will generally bid in April and may, and use the summer vacation time for construction in July and August. Affected by the epidemic, the winter vacation this year will be extended, and the summer vacation will be compressed, which means that the construction time and window period of school sports venues will be shorter and more concentrated. "

"Due to the impact of the epidemic situation in the previous period, there was a risk that the goods could not be unloaded on time at overseas ports. Part of the foreign trade orders originally planned to be delivered in the middle of February were postponed to the late February. Recently, with the improvement of the situation of epidemic prevention and control in China, foreign customers have sent letters to express that they can deliver goods as soon as possible, and there is no problem in unloading goods at the port. " The head of a large export processing enterprise in the industry told reporters that at present, the international order and delivery of the enterprise is gradually becoming normal. In this respect, the European market is better than the U.S. market, and it will take some time to fully restore export capacity.

"At present, the sports engineering projects that can be resumed are all the projects that have not been completed last year. For the new construction projects signed before, they have not yet started." Bian Zhiyong, director of Taishan Sports Industry Group Co., Ltd. and chairman of Taishan Sports Engineering Co., Ltd., told reporters that the general practice of backbone enterprises is to fully reserve the raw materials for production before the Spring Festival, and the current situation can basically guarantee the demand for product processing in the near future. Now the factory's production workers are in good condition, reaching about 85%. Due to the influence of many factors such as construction in different places, it is difficult for construction workers to work across provinces.

"Next year, Chengdu Universiade will have 12 new venues and 37 venue renovation projects, and the eight host cities of the 2021 World Club Cup will have the demand for venue renovation. After the epidemic, governments at all levels will further strengthen the construction of public sports facilities to meet the fitness needs of the masses. " Chen Chen said that at present, sports materials enterprises are full of expectations for the post epidemic market. "From competitive sports to mass sports, in the past two years, the domestic demand for sports venues construction is very strong, which will bring more market opportunities to sports materials enterprises."

Novel coronavirus pneumonia impact will not only reverse this trend, but also accelerate the effect. Wang Yuxiong, director of the sports economic research center of the Central University of Finance and economics, believes that the market demand of China's sports materials industry will continue to grow in the future. "First of all, the active fiscal policy will last for a period of time after the epidemic. In this policy cycle, it can be expected that the investment in public facilities construction for improving people's livelihood will increase, which will inevitably include public sports facilities closely related to health. Secondly, China is at the peak of hosting international events, and the demand for sports materials is also very rigid, which will not be changed due to the impact of the epidemic. After the epidemic, China's sports materials industry will usher in a new round of prosperity and development. " (Photo by Lu Lin)

Article from: China sports daily